Jony Ive, the renowned former Apple designer, has confirmed that his design company, LoveFrom, is collaborating with OpenAI to create a new mobile device. The aim is to develop a device that is 'less socially disruptive than the iPhone' by leveraging artificial intelligence.
Joining Ive on this project are Tang Tan and Evans Hankey, both of whom played significant roles during the development of the iPhone at Apple. This team is expected to bring strong design expertise to the new AI-focused hardware initiative.
Ive is known for his ability to create iconic products, including the iPod and various iPhone models. However, his design philosophy has evolved, leading to mixed results in past projects, such as the controversial MacBook keyboard that faced widespread criticism.
The outcome of this collaboration will reveal whether Ive will prioritize innovative design or focus on minimalist aesthetics at the expense of functionality.