Salerno will host the Swap Fest on June 5, 2025, promoting sustainable fashion and conscious consumption. The cultural bar Punto e Virgola will serve as the venue for an evening combining creative reuse, community, and music.
Founded by Antonio Trotta of Instagram page "SwapFest", the initiative encourages a fresh approach to fashion. The Swap Party invites people to revitalize their wardrobes by exchanging clothing and accessories for new items at no cost. Participants can exchange up to 10 garments or accessories in good condition and receive tokens for selecting other items at the event.
The event demonstrates that the value of clothing lies in its history and potential for rebirth, not its price. The evening includes chill-out music with a DJ set, discounted drinks, a fitting area, and sustainable surprises, creating a relaxed and inclusive atmosphere. A small area for customizing garments will also be available. Swap Fest is a concrete action against waste, stimulating reflection on critical consumption and the circular economy.
In the context of sustainable fashion, a swap event, often called a 'swap meet' or 'clothing swap,' is an organized gathering where individuals exchange their unwanted but usable clothing, accessories, or other items with others. It promotes reuse and reduces waste by giving new life to items that might otherwise be discarded.