Tron Inc., formerly known as SRM Entertainment, has officially changed its Nasdaq ticker symbol from "SRM" to "TRON," effective July 17, 2025. This rebranding reflects the company's strategic shift towards integrating blockchain technology into its operations. The company's CUSIP number remains unchanged at 85237B101.
CEO Rich Miller emphasized that the ticker change reinforces the company's brand identity and positions it as a key player in the evolving blockchain and digital asset economy. The move aligns with Tron Inc.'s commitment to the Tron blockchain ecosystem, following the implementation of its Tron-focused treasury strategy.
Founded in 2017, the Tron blockchain is a decentralized platform supporting smart contracts and decentralized applications. As of July 13, 2025, Tron hosts approximately $81.7 billion in US dollar stablecoins, marking it as one of the most popular Layer-1 protocols globally.
In addition to its blockchain initiatives, Tron Inc. designs and manufactures custom merchandise for major theme parks and entertainment venues, including Walt Disney Parks and Resorts, Universal Parks and Destinations, and Six Flags.