Tron Inc., formerly known as SRM Entertainment, marked a significant milestone on July 24, 2025, by ringing the Nasdaq Opening Bell at the Nasdaq MarketSite in Times Square. This event celebrated the company's rebranding and its strategic shift towards blockchain integration. The ceremony was led by Justin Sun, founder of the TRON blockchain and Global Advisor to Tron Inc.
The rebranding follows a $100 million reverse merger with SRM Entertainment, positioning Tron Inc. as a blockchain-driven entity. The company now holds a substantial reserve of TRON (TRX) tokens, reflecting its commitment to integrating blockchain technology into its operations. CEO Rich Miller emphasized the importance of this transition, stating that it marks a pivotal moment in the company's journey.
Despite the positive fanfare surrounding the Nasdaq debut, market reactions have been mixed. On the day of the listing, Tron Inc.'s stock experienced a decline, indicating investor caution regarding the company's new direction. Analysts have noted that while the rebranding aligns with broader industry trends, the market's response underscores the challenges associated with such a significant transformation.
As Tron Inc. continues to integrate blockchain technology into its business model, it remains to be seen how this strategic shift will impact its long-term performance and market position.