Audi has launched a new brand in China, named 'AUDI,' aimed at younger, tech-savvy consumers in the world’s largest automotive market.
Alongside this brand launch, Audi introduced the AUDI E Concept, showcasing three upcoming electric vehicle models set for production starting in 2025.
The AUDI E Concept features a futuristic design and a spacious, stylish, fully connected interior.
Audi collaborates with SAIC Motor to develop and produce electric vehicles in China, leveraging both companies' technical expertise.
CEO Gernot Döllner emphasized that this partnership is crucial for navigating the automotive industry's ongoing transformation, catering to the unique preferences of Chinese consumers.
The AUDI E Concept is powered by two electric motors, delivering a total output of 570 kW and 800 Nm of torque, allowing acceleration from 0 to 100 km/h in 3.6 seconds. It is equipped with a 100 kWh battery, offering a range of up to 700 km on a single charge.