Ford is investing up to €4.4 billion to restructure its European operations, including its German facilities. This investment includes capital to reduce debt and support a multi-year business plan aimed at boosting competitiveness. The restructuring involves simplifying structures, cutting costs, and increasing efficiency. Ford plans to build two new electric passenger vehicles, the Ford Explorer and Ford Capri, in Cologne. The company emphasizes the need for a supportive political agenda to promote EV adoption and align consumer demand with European emissions targets.
Ford Invests Billions in European Restructuring, Focus on EV Transition
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