Cha Eun-Woo is having a busy 2025. He is launching an interactive virtual reality concert, "Memories," which will be available in 21 cities across five continents starting next month. The VR concert offers a unique, tailored experience for each ticket holder through a "choose your own adventure" format.
Viewers will navigate moments of love, heartbreak, and reconciliation alongside Cha Eun-Woo. Fans can choose to experience intimate ballad performances or upbeat, choreography-heavy stages. The experience is produced by AMAZE, utilizing AI and virtual effects for 3D visuals. The VR concert premieres June 18 in Korea at CGV Yongsan and CGV Yeonnam and will roll out to other cities afterward.
In other news, Cha Eun-Woo attended Paris Fashion Week as a global ambassador for Saint Laurent. He was also chosen as the advertising model for Korea's Shinhan Bank in February and brand ambassador for Marithé et François Girbaud in March. He will debut as a leading man in the upcoming film, "First Ride," directed by Nam Dae-Jung. He also appeared in a music video for IU's new album, "Flower Bookmark 3," released on May 27. Cha Eun-woo also led the recording of "Moon," a tribute song to Moon Bin, released on April 19, featuring ASTRO bandmates and members of other K-pop groups.