Despite the growing acceptance of cryptocurrencies like Bitcoin, many crypto startups still struggle to succeed. Common issues include poorly managed token launches, technical problems during airdrops, and overvalued exchange listings, leading to liquidity problems. However, some innovative projects are learning from these past errors and focusing on building sustainable business models.
In April 2025, SUBBD, a project focused on the creator economy, announced that it had raised $100,000 in its presale. The SUBBD token, built on Ethereum, aims to facilitate access to premium content, payments for AI services, and staking, offering early investors potential annual yields of up to 20%.
While the cryptocurrency market presents opportunities, new businesses face risks, including regulatory uncertainty, market volatility, and security vulnerabilities. A high percentage of crypto startups ultimately fail.