Bulgaria is set to host the second edition of "Erlebe Bulgarien" ("Experience Bulgaria") from June 11 to 15, 2025, at the stunning resort of Golden Sands. This event is expected to attract nearly 200 key representatives from the tourism industry in Germany, Austria, and Switzerland, including tour operators, travel agencies, industry organization representatives, airlines, journalists, bloggers, and influencers. The aim is to showcase Bulgaria's rich tourism potential.
The Ministry of Tourism is organizing "Erlebe Bulgarien" in collaboration with Germany's leading travel media, "FVW|TravelTalk," along with the concessionaire for Varna and Burgas airports, "Fraport Twin Star Airport Management" AD, the Association of Incoming Agencies in Bulgaria, Grifid Hotels, and the Municipality of Varna. The official carrier for the event will be the Bulgarian airline "Electra Airways" in partnership with "SunExpress," as announced by the ministry's press center.
The program will feature a specialized conference, networking meetings, workshops, and tours of the most beautiful spots along Bulgaria's Black Sea coast. Through the media channels of the "FVW" group, messages from the event will reach a broad network of travel agencies, tour operators, and industry organizations in German-speaking countries, solidifying Bulgaria's image as a preferred destination.