OpenAI is transitioning from a non-profit to a for-profit organization, exploring new revenue streams to sustain its AI initiatives. A potential advertising model for ChatGPT is under consideration, as revealed by CFO Sarah Friar.
Despite the idea being discussed, Friar emphasized that no immediate plans are in place for ad implementation. This consideration follows the appointment of former Google executive Shivakumar Venkataraman, known for his experience in advertising.
OpenAI has relied on subscriptions and enterprise partnerships for funding. However, rising development costs have prompted the search for additional financial options, including advertising. CEO Sam Altman has expressed concerns that integrating ads with AI-generated content could undermine user trust.
The company faces a challenge in balancing financial sustainability with its ethical commitments.