Lagos-based artist Segun Adegboye, known as ShawBiT, has launched a new performance concept called Djandthemuse. This innovative brand made its debut at the Afroluxe 2025 festival, marking a significant evolution in his artistic vision. Djandthemuse reimagines the traditional DJ performance by placing the audience as the central "muse," fostering a more dynamic and participatory experience.
ShawBiT, an accomplished producer and sound engineer celebrated for blending Amapiano, Afro-Soul, and Afro House, explained that Djandthemuse aims to shift the focus from a conventional DJ and hype person dynamic. Instead, the audience becomes the inspiration for the performance in real-time. "The concept behind the name started with the idea of doing something different," ShawBiT stated. "In most parties, you have a DJ and a hype man or woman. I wanted to flip that by making my 'hype man/woman' the muse of the day." He further elaborated that the muse can be anyone, and he envisions future events where Djandthemuse could feature celebrity guests.
This new artistic expression builds upon his established sonic identity, promising a deeper connection between the performer and the audience. The Afroluxe 2025 festival, which officially launched Djandthemuse on October 1st, 2025, at 234 Lofts, Elegushi Beach, served as a pivotal moment for ShawBiT's evolving artistry. He views this venture as a significant opportunity to explore uncharted creative territories within African music and cultivate more profound connections with listeners.
ShawBiT described his music, particularly his Afro House compositions, as carrying a profound resonance that speaks "directly into your soul." He articulated this as a "transmission of energy, what my sister often calls healing and cleansing," a sentiment deeply rooted in his extensive background as a sound engineer and producer. This intimate understanding of sound manipulation allows him to curate experiences that aim to move both the body and the spirit, transforming a musical set into a shared journey of discovery.
Djandthemuse represents more than just a brand; it signifies ShawBiT's commitment to pushing the boundaries of musical performance and celebrating the vibrant spirit of African music. By centering the audience and infusing his sets with palpable energy, ShawBiT is not only redefining the role of the DJ but also creating immersive cultural experiences that resonate on a deeper level. His artistic evolution at Afroluxe 2025 marks a compelling step forward, inviting everyone to become part of the creative process.