The romantic comedy 'Asian Persuasion,' marking the directorial debut of Jhett Tolentino, has achieved significant critical acclaim for its blend of humor, emotional depth, and authentic portrayal of Filipino-American culture.
The film centers on Mickey de los Santos, a New York-based chef played by Dante Basco, who devises a plan to avoid alimony payments to his ex-wife, fashion executive Avery Chua, portrayed by KC Concepcion. With the assistance of his friend Caspian (Kevin Kreider), Mickey creates a fake online dating profile for Avery and coaches a potential suitor, Lee (Paolo Montalban), to win her affection. As Mickey orchestrates these romantic encounters, he grapples with his own feelings and the possibility of a second chance with Avery.
'Asian Persuasion' has been lauded for its strong performances and its dedication to showcasing Filipino-American experiences, offering a fresh perspective within the romantic comedy genre. The film boasts a 97% rating from critics and a 100% audience score on Rotten Tomatoes, indicating a strong connection with viewers.
Director Jhett Tolentino, a Tony and Grammy award-winning producer, aimed to create a film that honors his heritage and provides a platform for Asian-American stories. The production reflects this commitment, featuring a cast and crew representing over 15 Asian nations, a dedication to diversity that has contributed to the film's broad appeal.
The movie premiered in select U.S. theaters on March 21, 2025, and became available on digital platforms on May 27, 2025. Its runtime is 1 hour and 33 minutes.