Louis Vuitton's Men's Spring-Summer 2026 show, held in Paris, presented a vibrant tribute to India's cultural heritage. The event, under Pharrell Williams' creative direction, featured a life-sized Snakes and Ladders board designed by architect Bijoy Jain, creating an immersive experience.
The collection showcased a fusion of traditional Indian craftsmanship and contemporary fashion. Williams and his team drew inspiration from street fashion, artisanal traditions, and textile techniques encountered in Delhi, Mumbai, and Jodhpur. The color palette incorporated earthy yellows, cinnamon browns, and deep blues, reflecting India's sensory richness.
The soundtrack included compositions by A.R. Rahman, enhancing the celebration of Indian culture. Celebrities such as Beyoncé, Jay-Z, and Bradley Cooper attended the show, highlighting its global appeal. This event was a significant moment in Paris Fashion Week, emphasizing the influence of Indian artistry.