Donna Karan New York Unveils 'The Edit' for Spring 2026 Featuring Iconic Supermodels

On February 12, 2026, Donna Karan New York signaled a major milestone in its ongoing brand evolution with the debut of "The Edit," its premier fashion campaign for the Spring 2026 season. This initiative represents a significant chapter in the global revitalization strategy led by G-III Apparel Group, Ltd., which took ownership of the label in 2016. Following a successful relaunch in the Spring of 2024, the brand continues to refine its identity, blending its storied heritage with a forward-looking vision for the modern woman.

The campaign is anchored by a trio of fashion's most recognizable faces: Adriana Lima, Joan Smalls, and Grace Elizabeth. Each supermodel curated a personal selection from the new collection, bringing a unique perspective to the brand's aesthetic. The creative execution was spearheaded by Team Laird, with the striking imagery captured by the photography duo Luigi and Iango. Styling was meticulously handled by Jessica Diehl, whose prestigious career includes a tenure as creative director at Vanity Fair and high-profile collaborations with Max Mara and Vogue under the mentorship of Grace Coddington.

For the Spring 2026 collection, the design team focused on reinterpreting archival elements through a contemporary lens, reinforcing G-III’s objective to position Donna Karan New York as a leader in the accessible luxury segment. Adriana Lima’s curated pieces emphasize a minimalist, understated elegance, featuring sophisticated belted trench coats and tailored suits in soft shades of light gray. Joan Smalls opted for structured silhouettes that balance urban refinement with a soft, relaxed sensuality, utilizing a palette of muted tones such as Umbria clay and delicate petal pink. Meanwhile, Grace Elizabeth’s selection highlights a fluid femininity, incorporating versatile pieces from the Donna Karan Weekend line that prioritize ease and freedom of movement.

Consumers looking to experience the new collection can find "The Edit" at select high-end retail locations across North America starting February 12, 2026. Additionally, the full Spring 2026 range is available for purchase through the brand's official digital flagship, DonnaKaran.com. This rollout ensures that the brand's renewed vision is accessible to a wide audience, maintaining the momentum established during its recent market re-entry and expansion into the luxury space.

The creative spark for this latest collection was ignited by a surging interest in vintage Donna Karan pieces within the secondary market. This trend prompted the design team to delve deep into the brand’s extensive archives, drawing inspiration from the revolutionary "7 Easy Pieces" concept that first defined the label in 1984. By merging these historical foundations with modern sensibilities, G-III continues to honor the original DNA of the brand while meeting the demands of today’s luxury consumers for timeless yet contemporary fashion.