Digital design and innovation agency Norday has launched the 'AI for Good Studio,' a practical, human-centered initiative designed to help organizations develop working AI concepts within two weeks. This studio focuses on creating AI-driven products that solve real-world problems for users, clients, citizens, employees, patients, or visitors. These solutions would not be possible without this technology.
The AI for Good Studio is specifically designed to create social value for brands and organizations. Norday's approach distinguishes itself by utilizing AI to develop new concepts and hyper-personalized customer experiences. Norday also assists with implementation, covering technology, content, and communication aspects. This approach is based on proven practical cases.
One of the latest products developed by Norday with the AI for Good Studio is Poetry Pal. This app provides users with 'their daily dose of poetry,' tailored to personal interests and current context, such as mood and weather conditions. The app launched during the Poetry International Festival in Rotterdam. Norday aims to collaborate with at least ten organizations in the second half of 2025 on real issues, launching at least two groundbreaking concepts that make the social impact of AI tangible.