The Indonesian Ministry of Creative Economy (Kemenekraf) is championing the creative economy as a vital learning space for children, recognizing its potential to foster competitiveness. This initiative goes beyond traditional play, focusing on the development of innovative characters. The Ministry's involvement in the 2025 National Children's Day (HAN) celebrations, organized by the Ministry of Women's Empowerment and Child Protection (Kemen PPPA), underscores this commitment. The theme, "Great Children, Strong Indonesia Towards Golden Indonesia 2045," highlights the collaborative effort across ministries to ensure children's healthy, happy, and creative development.
To further this mission, Kemenekraf supports local game developers in introducing Indonesian creative products to a wider audience. This approach leverages fun and educational methods, aligning with the spirit of National Children's Day, which promotes national values, diversity, and collaboration. A recent study by the World Bank indicates that Indonesia's digital economy is rapidly expanding, with a projected value of $330 billion by 2030. This growth presents significant opportunities for Indonesian children to engage with technology and develop their creative skills. Furthermore, the Indonesian government is investing heavily in digital infrastructure, with plans to expand internet access to remote areas, ensuring that all children have equal opportunities to participate in the digital economy. This technological focus is key to preparing Indonesian children for the future.
The HAN celebrations will feature a healthy walk and public entertainment in Jakarta, including art performances, traditional games, and cultural interactions. These events are designed to promote a sense of community and provide a platform for children to showcase their talents. The Ministry's support for local game developers is a strategic move, as the gaming industry is a major driver of technological innovation and a significant source of employment for young people. The integration of technology and creativity is crucial for Indonesia's future, and the Ministry's efforts are a step in the right direction.